Say What Again

Say What Again
Posted by Justin Cone
SCAD student Jarratt Moody is in Time-based Typography I here at SCAD (a course for which I’m currently the teaching assistant), and he recently finished up a really nice piece for the first project in the class. The basic idea of the project is to take a piece of audio from wherever (movie, song, poetry reading, answering machine) and then represent that audio on screen using only typography.
Jarratt chose a famous bit of dialogue from Pulp Fiction as his subject matter. (Okay, what dialogue from Pulp Fiction isn’t famous?) The resulting piece is full of whimsy and style. Jarratt does some great things with scale and simple but effective camera movements. Get those headphones on and prepare yourself for several lashings of Samuel L. Jackson’s naughty tongue.
Watch the piece | Visit Jarratt’s site
Posted on 21 February 2007 |
Tags: miniatures
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Lil
I love the choice of typeface. the colour scheme. One look at it and you can taste the film on the tip of your tongue. (that hint of seventies retro?) mmmmmm….slick indeed.
Erilaz
That was absolutely brilliant. Best use of text i’ve seen in months.
http://www.marcel.art.br Marcel
So cool work!
Using just texts and a greatg color pallete.
Congrats man!
http://www.daveglanzproductions.com daveglanz
That. Was. Awesome.
http://knife-party.net Simon Robson
great work. I applaud the decision to use only one typeface. Designers so often throw their whole arsenal of typefaces at a project like this and as a result they can look smug and over designed. Congrats, Jarratt, if you ever find yourself in London looking for work, look me up.
Adam B
This is great. Possibly one of the best things Ive seen in a while.
http://www.growdesignwork.com brandj
Brilliant piece. Well done.
I agree, Simon, nice restraint in terms of use of fonts, but I see three typefaces in there … Rockwell, American Typewriter and then Mistral (? I think). But the fact that each is used for only one particular voice / tone at a time and also colored consistently is part of the success of the piece. Nice job, Jarratt.
http://www.historyisaweapon.com history is a weapon
I like it. It reminds me of MK12′s Brazil Inspired Macho Box.
ChicO
Yes, the idea itself is nothing new. This typeface thing has been done so often. But for a student piece it’s nicely executed.
phibs
reminded me of an intonation study one did off of the movie “Fight Club” – it was so well executed that it didn’t even need the aid of audio to go along with it… I’ll post a link if I find it.
TinaPinxit
Loved it. Great sense of timing.
JuanitoGarcÃa
Yeah great work, but what is really stunning for me, apart from the palette, is the blood stain work.
Does anybody knows how to make so perfectly the running-blood effect using ae or simmilar??
Links accepted :D
Seth
Nice piece jaratt
http://www.mmm.com mmm
thanks for the link… and nice fan club going on here… could have been a quickie tho… i thought featured was for the so called “cream o ” stuff.
http://www.answers.com/topic/favoritism Klyde
I think we need to make sure this list doesn’t stray to far from sharing “cream o the crop” work and turn into sharing “our friends” work.
Not sure why this one is posted here?
Usually when you copy someone else’s work you add a little bit extra and take it a step farther, but this one’s an insult to MK12′s Macho Box.
(that is, if we are going to rate this comparatively to the common motionographer post.)
ryan
some of the longer sentences that are said really fast dont work so well, when the font is gigantic… unreadable, maybe he was going for that. its good for student work, but its not anything amazing.
http://exopolis.com david
yeah like…PES & joel lavas updates get a quickie…. student work gets a feature…
http://en.wikipedia.org/wiki/Jealousy_in_art dontdrinkhaterade
this is a really solid piece, the mk12 comparison is stupid, especially because they don’t look that alike, and we are comparing one students work to a whole studio. props to you jarratt, dont stop the good work. also, you “designers” that are whining about choices in work by motionographer? i think its refreshing to see what students are doing, they will be creating better work than you soon enough.
sucksuckballs
why does joel lava and PES get a quickie? cuz Justin likes to ride on other people that he knows. this piece does look like mk12′s old stuff from 5 years ago. But hey that’s what a student does… people usually get inspired by real work out there to learn how to do it. Only thing is… I don’t know why this is featured.
Steve
GOLD GOLD GOLD!!!! GREAT JOB I LOVE TEXT AND THAT LOOKS AWESOME…..
lubalin
if this thread were a person it’d be marc macaulay…
http://www.myspace.com/marcmacaulay Marc
Sorry guys no time today. Gotta run. Casting tomorrow again.
http://www.thechocolatehorse.com BigSnell
Amazing!
LetsBeHonest
wake up and smell the coffee. a lot of motion graphics work is derivative or a different take on an overused technique. if you’re going to bitch about this piece, then you should be bitching about much of the work you see posted here.
KMFIX
Slow news day?
http://justincone.com justin
Slow work day?
http://timothykyde.com Tim Kyde
I absolutely love it.
http://timothykyde.com Tim Kyde
only thing I would change is the rule at the end… and a few spins towards the middle… I love it though
ooom
why are people complaining so much? if the man wants to post something, stop your bitching and let him post.
http://www.yussefcole.com Yussef
imo the rule at the end makes this piece. the scale of the type is perfect for the ironic and anticlimatic effect of the VO.
http://www.the-co-op.net Jon
I like the piece, only thing that irked me a bit was there was no use of question marks, I think they could have made a really solid impact at the end of most lines.
Frank D.
i think belief said it best in their pollinate videos that everything is a copy of a copy of a copy – how “original” it is depends on how well you hide your sources – or how obvious they are.
http://www.blboys.com/ Steven Seagull
how come we never see Justin Cone’s work? we just see an old website. I’d like to see what this guy does now since he’s back in school. Yet he’s a critiquer… yet nothing we can see from current stuff. come on Justin don’t be afraid.
Sprkly Cobra
Its actually not as similar to Macho Box as everyone is making out, Macho Box had alot of 3 dimensional depth and growth of the typography, i mean technically, its similar in some ways, but i wouldnt say he ripped it off, i think he may have been inspired. But all the same, beautiful typography and animation…but as everyone else is saying, not sure why its a feature
http://www.skimmas.tunalightzone.com skimmas
I think it’s a great piece probably because it follows such a simple system but at the same time is constantly suprising me with little details.
a2visual
you can see justins work at his blog, http://www.juicysauce.com/, some good stuff there, check out “the other room” poem piece.
good work jarratt
guillaume
MK12 DID EXACTLY THE SAME
BUT BETTER
FOUR YEARS AGO
ITS CALLED MACHO BOX
http://www.mk12.com
ChicO
Oh dear, guillaume. We know. Don’t you read the comments? And this is a student piece.
Beside MK12 wasn’t the first. They ripped off others. Was it theDesignersRepublic who first came with these type animations, i think for their “grammy winners” video.
daniel
Johannes Gutenberg came up with movable type. Inspired it all. RIP OFF!!! :) Keep in mind that it is a student piece and it does have some feeling in it, sometimes omitted by fellow acrobaticians designers and animators from big studios.
Wâ„¢
nothing comes from nothing.
http://llx-nozap.blogspot.com pomak7
Indeed, really nice.
Made me think of a serie typographicals I did some years ago. So I supose everybody did it once. :-)
http://llx-nozap.blogspot.com/2007/01/fezztival-channel-idents.html
cbr
Typography is never underated,
http://www.bencline.net/blog Ben
Holy **** that was cool! Awesome use of typography & camera movement. I’m jealous……
http://www.bram.us/ Bramus!
Awesome! Really really nice!
http://cdharrison.com/ Chris Harrison
Amazing work! Thanks for sharing that. That is one of my favorite scenes from Pulp Fiction.
MICA
Sorry but i am missing something.. People seem to love this piece.. Sorry but it seems that there is no sense of what is good or bad.. I think is a mediocre piece. It seems most people here are used to very low standars
Jonathan Phillips
Too bad it didn’t end with “Mrs. Eaves.”
James
I liked the use of typeface, colour, scale and motion in this piece. The timing and pace of the piece works brilliantly, but that has a lot to do with the fine performance of the original cast.
Overall I enjoyed the whole experience, but I’m intrigued by the comment made by MICA that “there is no sense of what is good or bad”. Was it directed at the people posting here or the feel of the scene in the piece?
http://davijahn.livejournal.com/ DAVIJAHN
Not Bad!
http://cdharrison.com/ Chris Harrison
@MICA – A mediocre piece? No sense of what is good or bad? You’re entitled to your opinion. Heaven forbid someone else like something that offends your sensibilities…
I liked the piece. I liked the use of typography. I liked the changes in direction, and the use of blood splatters and whatnot to accentuate the typography (and the dialogue!) in key scenes. Is it ground-breaking work? No. But as an exercise in creativity AND learning – and especially considering this came from a student – it’s pretty good.
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