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Royal Elastics + Nanospore= Freshtech Posted by Jon Saunders I don’t know how this has stayed under the radar for so long, but recently Nanospore completed this newest animated edition for the Royal Elastics campaign. Like the old spot Umeric created for the Feilfri shoe, this animation visually describes the elements and materials that go into making the shoe—this time with the twist of Nanospore’s unique vision. direction: Nanospore design: Paul Hwang, Ben Lee, Sean Starkweather animation: Sean Starkweather animation support: Chad Howitt, Paul Hwang sound: Nosaj Thing Posted on 29 October 2008 \| VN:F [1.7.5_995] Rating: 0.0/5 (0 votes cast) 7 responses to “Royal Elastics + Nanospore= Freshtech” Comment by boca: Wednesday, October 29th 2008 at 2:04 pm \| So, good! UN:F [1.7.5_995] Rating: 0 (from 0 votes) Log in to Reply Comment by MHR: Wednesday, October 29th 2008 at 2:16 pm \| damn that was good! UN:F [1.7.5_995] Rating: 0 (from 0 votes) Log in to Reply Comment by monovich: Wednesday, October 29th 2008 at 2:30 pm \| I wonder what made them go with another company for the second one after the first one was already so successful. UN:F [1.7.5_995] Rating: 0 (from 0 votes) Log in to Reply Comment by guanabana: Wednesday, October 29th 2008 at 3:53 pm \| What i like the most is not only the rithm but it has a stron narrative soport behind. Great video¡¡ UN:F [1.7.5_995] Rating: 0 (from 0 votes) Log in to Reply Comment by angelsign: Thursday, October 30th 2008 at 6:25 am \| Regarding MOTION DESIGN I’m fanatic about the message a piece usually carry with itself. This spot from this point of view is really awesome. I appreciated a lot the way they represent the merging souls of these shoes. Really fresh style also. five stars UN:F [1.7.5_995] Rating: 0 (from 0 votes) Log in to Reply Comment by martz: Thursday, October 30th 2008 at 8:22 am \| I didn’t really like it, the other spot was much stronger. This one doesn’t really say anything unique. UN:F [1.7.5_995] Rating: 0 (from 0 votes) Log in to Reply Comment by tomorrowisclosed: Thursday, October 30th 2008 at 9:28 am \| looks so good i don’t care what it says. a lot of people say that about me. UN:F [1.7.5_995] Rating: 0 (from 0 votes) Log in to Reply Leave a Reply Click here to cancel reply. You must be logged in to post a comment.