Comments on: Mainframe Rebrand Nickelodeon

By: xpez2000

xpez2000 — Tue, 31 Mar 2009 04:44:12 +0000

You can tell when something is good…the negative comments revert to a conservative tone..”overwhelming, migraine-inducing, too fast, kids will never respond to that (as if anyone could really know without being a kid)..blah blah blah” – that’s what a soon-to-be retired creative directors say when they don’t get it.

By: invertebrae

invertebrae — Wed, 25 Mar 2009 22:08:10 +0000

this was really well done. also keep in mind that not only will these be broken apart, the pauses on the SCREENS for the second half, will all linger to show the daily line-ups reels. which will also slow it down more so that the animations are more like interstitials rather than a constantly moving and reassembling chaotic whirlwind.

also, the audio may change for air, as i agree some parts were a little overwhelming.

migraine inducing? guys come on. it takes much more than THAT to cause a headache these days.

…ryan

By: Simon Robson

Simon Robson — Wed, 25 Mar 2009 15:12:07 +0000

15 years…Wow, did you get a gold watch already?

By: oeuf

oeuf — Tue, 24 Mar 2009 18:53:50 +0000

what the hell has Plus Et Plus been up to?
And does anyone know who really won the redesign?

By: david

david — Tue, 24 Mar 2009 09:16:43 +0000

turns out Plus et Plus didn’t win it! another company did, everyone seemed to think P.E.P. did tho..

By: bamboozle

bamboozle — Tue, 24 Mar 2009 09:12:53 +0000

I doubt the young ones will like it – it’s not warm or inviting one bit, it’s cold erratic and noisy! I’ve been producing kids animation for over 15 years, I know what I’m talking about. I doubt this will be used for more than a year.

By: briangossett

briangossett — Tue, 24 Mar 2009 04:22:36 +0000

Actually this was for Nick UK. Plus et Plus won the US rebrand. Still haven’t heard much on how that is going but would love to see it.

By: david

david — Tue, 24 Mar 2009 03:46:37 +0000

Ah, so that’s who won the rebrand :)

By: jasonk

jasonk — Tue, 24 Mar 2009 01:46:44 +0000

i feel like we wonder why kids can’t think in a straight line for more than five seconds at a time. who knows, maybe that will work out awesome for everyone, but i’m sceptical.

anyway that track is in for the kill. i tried to find it once before through regular channels, but nobody sells it in the US yet. here ya go: (remix)
http://www.nme.com/blog/index.php?blog=122&p=5744&more=1&c=1&tb=1&pb=1

By: monovich

monovich — Mon, 23 Mar 2009 20:08:28 +0000

I thought it was all spectacular. The overload works for me because like justin said, the youngins can handle this pace without breaking a sweat. The worlds are lush and fun to look at over and over.