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Archive for March, 2009

Killer Lampshade

killerlampshade
A lovely horror sequence from Hausu (1977) (Thanks Flock of Pixels!)

Tuesday, March 17th, 2009 | 2 Comments »

Gravity: Pelephone “Other World”

gravity-p2

For agency Adler, Chomsky & Warshavsky and Israeli telecom company Pelephone, Gravity spun this charming yarn of a groom running late to his wedding.

Kissed with Dr. Seussian details and full of sunlight, the spot ranks high on the Happy Index without feeling saccharine. Deflating cars, magical catapults and life-sustaining bubble gum are all handled with a good-natured wink, helped along considerably by Gravity’s superb job on the CG and compositing.

Tuesday, March 17th, 2009 | 10 Comments »

BRND. Design & Direction

BRND

BRND. Design & Direction

Tuesday, March 17th, 2009 | Comments Off

Cut&Paste Boston Winner

money-drug

Stu Chudy (of Optic Sugar) won 1st place and the audience favorite awards in motion design at Cut&Paste Boston with this addictive gem

Tuesday, March 17th, 2009 | Comments Off

SciFi = SyFy

In a baffling move, SciFi has renamed themselves SyFy (Thanks, Umy!)

Monday, March 16th, 2009 | 1 Comment »

Sanders and MassMarket for Puma

puma_rupert

If you’ve yet to see this new spot for Puma Lift doing the rounds in the past few days, take a moment to watch it — several times. All parties involved did some heavy lifting on this one; a testament to the result of some world-class talent firing on all cylinders. The result, one of the freshest spots I’ve seen in some time.

It all started with Droga5 in NYC, directed by Rupert Sanders with a big assist from choreographer, Fatima Robinson and production designer James Chinlund.To top it off, MassMarket came strong as always with the VFX. I’m sure they were on board for what must have been some intense pre-pro to transform this white room into an interactive world of light projections.

Monday, March 16th, 2009 | 4 Comments »