AgainstAllOdds for JetBlue

Blacklist repped AgainstAllOdds releases this pair of spots for JetBlue
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Buck for Mountain Dew

Great new spot by Buck for Mountain Dew (Music by cypheraudio)

Masayoshi Nakamura

We received an email this morning regarding a clever video that Masayoshi Nakamura and Magico Nakamura created for the Adobe Records video competition. What I like about this video is that the Nakamura’s took a simple idea, added the slightest twist to it and were able to create something that is clever and visually appealing without being over the top. In a way it reminds me of D.A.N.C.E. in its controlled merger of film and animation to create something that is able to be very engaging without relying on excess to entertain.

Perhaps this video could be in the quickies, but researching a little deeper I found that we have somehow never shown the spotlight on Masa Nakamura’s work. Masa is a multidisciplinary designer and animator who doesn’t pigeon hole himself into a single approach to solving his creative problems. Whether it be traditional 2d graphics, stop motion puppetry or painting on glass, Masa is willing to explore any medium necessary to get his message across.

Oh and if anyone is interested in the Adobe Records competition that this was an entry for click here. The site is all in Japanese, but basically it seems that Adobe has created their own label and have opened up this competition which has different categories including album jacket design, photography, interactive design, and music clips. In the end adobe is going to put out different compilations that will feature the winner of each category.

Renato Klieger for Indonesian band The S.I.G.I.T.

Renato Klieger directs a noiresque music video for Indonesian band The S.I.G.I.T.

LEGS: Bravery

LEGS are back with another off-the-wall web-film for Diesel. You may remember them from last fall when they launched with a web campaign that included ‘Pete the Meat Puppet’. This one, for Diesel/L’Oreal’s new fragrance Only the Brave, is three films that play at once to create a fourth.

The three films in this triptych deal with themes of heart, mind and nerve. The centerpiece of mind narrates the other more abstract, non-linear pieces. Legs managed to mash-up a wide range of film vernacular in the process. The obvious quotations of Lynch and expanded-cinema pioneer, Brakhage are backed up by an array of other references including Jurgen Leth, Jarmusch, Sam Raimi, Dario Argento and the graveyard scene in Easy Rider.

Though this didn’t have the budget of the piece featured in my last post, it is still another great example of the freedom directors are being given within the realm of online-content creation. Legs was given a great opportunity to flex their writing and directing chops with an assumed creative freedom that would likely be unmatched in an on-air environment.

Credits

I Yarn for Paper by Linzi Bergmann & Laura Frastaci

“I Yarn for Paper” by Linzi Bergmann & Laura Frastaci of Rochester Institute of Technology.

Przemyslaw Adamski Shreds

Katarzyna Kijek & Przemysław Adamski have fun with shredded paper for Oi Va Voi “Everytime”