Baptiste Sola: L’échange (The Exchange)
Although the end falls just a little flat for me, I’m still in love with Baptiste Sola’s “L’échange.” It’s a brilliant testament to a kind of Mondrian-esque minimalism, showing just how much can be said with so little.
The main drivers of narrative here are the sound design; slight variations in animation (the square’s ever so subtle hesitation is loaded with meaning); and, of course, the introduction of the pink square. Everyone who’s had a pink square in their lives know how they can so happily upset your routine, how they stick with you, how they keep you up at night.
L’échange reminds me a bit of Grant Orchard’s “Love Sport” series, which used a similar minimalist approach.
Monday, July 13th 2009 at 11:13 am |
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