Imaginary Forces: Yoplait Yogurt “Peel”
Imaginary Forces bears the fruit for Yoplait Yogurt in the charming advert, Peel.
Wednesday, October 21st, 2009 | 3 Comments »
Archive for October, 2009
Hornet & The Decemberists
We recently posted a trailer for Hornet’s visual-collaboration with The Decemberists. However, off the tails of Monday’s premier at UCLA’s Royce Hall, it seemed appropriate to follow up with a more in-depth look, including notes from each director.
After deciding to make a film to accompany their new album, the band initially approached Jonathan Wells of Flux to curate, who in turn brought Hornet on-board to produce the pieces with three Hornet directors and a fourth. Although the assumptive budget of a project like this was a mere fraction of most commercial campaigns, this is a positive reminder that production companies are content-creation partners and curatorial entities — hopefully a sentiment that continues to permeate the mainstream.
Broken up into the four sides of the vinyl album, the directors each chose a side to work on with the decided theme of the seasons. Similar to Exquisite Corpse style projects like Psst! Pass It On, the directors were able to work independently of each other, and consulted one another when they got to the end of their section.
Here are extended cut-downs from the hour-long piece: Side A (Peter Sluszka), Side B (Julia Pott), Side C (Guilherme Marcondes) & Side D (Santa Maria)
Wednesday, October 21st, 2009 | Comments Off
Head Gear Animation: Ottawa International Animation Festival 2009
In a reinterpretation of the classic bouncing ball, Head Gear Animation dishes up the signal film for the 2009 Ottawa International Animation Festival.
Tuesday, October 20th, 2009 | 1 Comment »
Where The Wild Things Are: Early Disney Animation Test
Where The Wild Things Are: Early Disney/John Lasseter Animation Test (Thanks for the tip Mr. Burger)
Tuesday, October 20th, 2009 | Comments Off
47th D&AD Awards Now Open for Entry
D&AD has celebrated and nurtured outstanding work in design and advertising since 1962. The Yellow Pencil is recognized the world over as a symbol of true creative achievement and in my opinion one of the best curated awards in the world. Get on it and submit animation, title sequences, promos/stings or commercials work from 2009.
Take a look here to see who took home the pencils in 2009.
To enter and for more information visit dandad.org/awards. Final deadline: Wednesday January 27 January 2009. Enter before Wednesday 18 November and save 10%
Tuesday, October 20th, 2009 | Comments Off
Sony Magic Headphones
Varelsen gets on the bus with Sony’s Magic Headphones. (Making Of)
Tuesday, October 20th, 2009 | Comments Off
PSYOP Fanta
PSYOP pops (and locks) some new Fanta. (credits)
Tuesday, October 20th, 2009 | 2 Comments »
