Comments on: Superfad: Sony “Eye Candy” http://motionographer.com/2010/03/11/superfad-sony-eye-candy/?utm_source=rss&utm_medium=rss&utm_campaign=rss Motionographer shares the best in moving media, from student work to feature films. Fri, 10 Feb 2012 21:13:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: dshawhttp://motionographer.com/2010/03/11/superfad-sony-eye-candy/comment-page-1/#comment-41960 dshaw Wed, 17 Mar 2010 01:05:32 +0000 http://motionographer.com/?p=27026#comment-41960 I'm with you about the overly "epic" warrior lady, and I'm with monovich on the 2.5d lady in the red dress. But there are great shots in there. I thought the face painting on and the glittery particle lady were really great moments. I dunno. B+ on an ambitious piece. I’m with you about the overly “epic” warrior lady, and I’m with monovich on the 2.5d lady in the red dress.

But there are great shots in there. I thought the face painting on and the glittery particle lady were really great moments.

I dunno. B+ on an ambitious piece.

]]> By: nonplussedhttp://motionographer.com/2010/03/11/superfad-sony-eye-candy/comment-page-1/#comment-41959 nonplussed Wed, 17 Mar 2010 00:43:23 +0000 http://motionographer.com/?p=27026#comment-41959 I´m with monovich. Superfad does excellent technical and conceptual work, so after reading part-way through the article, I had high hopes. Unfortunately I was a little dissapointed, mainly in the choice of shots. Why some many shots of women? I feel like this spot is trying so hard to be beautiful that it comes off feeling a bit cliche and boring. What a relief with the parrot shot. I wish there were more shots like this. Everyone knows high speed photography gives us a window into a world invisible to the naked eye, so why shoot women with flowy dresses and windblown-hair, something we've seen a hundred times before? Isn´t there a wealth of visual phenomena that, while not beautiful in the tired sense of feminine beauty, is much more interesting to look at? And I apologize, but I cringed on the shot of the warrior lady smashing the glass orb. Am I the only one who found this to be really cheesy? boris vallejo? I have utmost respect for the talent and minds and the work product of Superfad, and I know they will continue to produce brilliant work, but I would be insincere if I simply write "Excellent work guys!" I hope no one is personally offended by my comments, and I look forward to seeing the next spot by this studio. I´m with monovich. Superfad does excellent technical and conceptual work, so after reading part-way through the article, I had high hopes. Unfortunately I was a little dissapointed, mainly in the choice of shots. Why some many shots of women? I feel like this spot is trying so hard to be beautiful that it comes off feeling a bit cliche and boring. What a relief with the parrot shot. I wish there were more shots like this. Everyone knows high speed photography gives us a window into a world invisible to the naked eye, so why shoot women with flowy dresses and windblown-hair, something we’ve seen a hundred times before? Isn´t there a wealth of visual phenomena that, while not beautiful in the tired sense of feminine beauty, is much more interesting to look at? And I apologize, but I cringed on the shot of the warrior lady smashing the glass orb. Am I the only one who found this to be really cheesy? boris vallejo?
I have utmost respect for the talent and minds and the work product of Superfad, and I know they will continue to produce brilliant work, but I would be insincere if I simply write “Excellent work guys!” I hope no one is personally offended by my comments, and I look forward to seeing the next spot by this studio.

]]> By: monovichhttp://motionographer.com/2010/03/11/superfad-sony-eye-candy/comment-page-1/#comment-41946 monovich Mon, 15 Mar 2010 22:31:02 +0000 http://motionographer.com/?p=27026#comment-41946 Its choc-a-block with nice moments but some of the transitions from one moment to the next are pretty crude compared to a lot of other work I've seen from them. when the first white drop hits the ground the camera move slows down very abruptly. When the lady in the red dress is walking the elements look like 2.5d cutouts. When the lady blows on the particles... same thing, just doesn't look right. etc etc. I'm not dissing the whole spot, but its Superfad and Sony, so I guess I just expect everything to be flawless. Its choc-a-block with nice moments but some of the transitions from one moment to the next are pretty crude compared to a lot of other work I’ve seen from them.
when the first white drop hits the ground the camera move slows down very abruptly. When the lady in the red dress is walking the elements look like 2.5d cutouts. When the lady blows on the particles… same thing, just doesn’t look right. etc etc.
I’m not dissing the whole spot, but its Superfad and Sony, so I guess I just expect everything to be flawless.

]]> By: harold1261http://motionographer.com/2010/03/11/superfad-sony-eye-candy/comment-page-1/#comment-41938 harold1261 Mon, 15 Mar 2010 06:07:28 +0000 http://motionographer.com/?p=27026#comment-41938 Wow ! what an inspiration! Wow ! what an inspiration!

]]> By: carlosflorezhttp://motionographer.com/2010/03/11/superfad-sony-eye-candy/comment-page-1/#comment-41931 carlosflorez Sat, 13 Mar 2010 01:39:04 +0000 http://motionographer.com/?p=27026#comment-41931 WOW Beautiful work! Congratulations guys. it looks amazing. Carlos Florez WOW Beautiful work! Congratulations guys. it looks amazing.
Carlos Florez

]]> By: Brian Walshhttp://motionographer.com/2010/03/11/superfad-sony-eye-candy/comment-page-1/#comment-41926 Brian Walsh Fri, 12 Mar 2010 21:38:45 +0000 http://motionographer.com/?p=27026#comment-41926 I almost laughed at how epic and ambitious this piece is. But I really loved it. I almost laughed at how epic and ambitious this piece is. But I really loved it.

]]> By: ktxhttp://motionographer.com/2010/03/11/superfad-sony-eye-candy/comment-page-1/#comment-41905 ktx Thu, 11 Mar 2010 23:48:42 +0000 http://motionographer.com/?p=27026#comment-41905 eyecandy at it's very best :) eyecandy at it’s very best :)

]]>