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Archive for November, 2011

exchange plug-in for After Effects to Cinema 4D


Rejoice AE users — you can now import After Effects 3D layers, cameras, lights, solids, nulls and footage into Cinema 4D R13. Check out the press release here and download the plug-in here.

Wednesday, November 2nd, 2011 | 6 Comments »

Buck for V8


Buck helps us understand that all vegetables want to taste like fruit in this odd advert for V8 and BBDO Toronto. UPDATE: Process imagery here.

Wednesday, November 2nd, 2011 | 1 Comment »

BUF Demo Reel 2012

BUF Demo Reel 2012.

Wednesday, November 2nd, 2011 | Comments Off

AICP Southwest 2011 Sponsor Reel

Dallas-based Element X Creative garners a trainload of nostalgia for the AICP Southwest Awards Show with their 2011 Sponsor Reel.

Through a mixture of blood, sweat, miniatures and CG, the Element X team “came together to write, storyboard, model, texture, shoot, rig, animate, composite and edit the final [5-minute] product” in short order. Four weeks, to be exact.

Of course, the storyline echoes several other time-rigging plots in popular science fiction media (e.g., two Back to the Future Easter eggs), but in this rendition, hitching a ride through Element X’s innocent world of special relativity makes sitting through a usually long drawn-out list of sponsor logos feel like it’s passing at the speed of light.

Element X was kind enough to elaborate on the development from beginning to end — nuts, bolts, and tools. Check out the process in their own words after the jump.

Process + Credits

Tuesday, November 1st, 2011 | 7 Comments »