Legs for Diet Coke in “Love it Light”

Legs hooked up with Diet Coke and put together an all-girl ensemble — of marionettes! Directed by¬†Georgie Greville and Geremy Jasper, Love It Light introduces us to three British beauties who are having a bad day in the big city. The puppetry technique — originally coined as supermarionation — goes back to the 1960s but received a satirical embrace from the agency world after 2004′s Team America: World Police film stormed the box office. In lieu of computer-generated images, Legs runs with a look that’s more crass than polish and employs many hallmark devices of a prototypical girl drama.