Naked and Roof: TF1 Pub Bumpers

Paris-based Naked tapped NYC-based Roof to co-create 45 eight-second bumpers for TF1. Each one is a tiny world packed with clever details that hold up to repeat viewing.

Roof also recently relaunched their website. Roof was founded by designer/director Vinicius Costa, director Guto Terni and executive producer Crystal Campbell.


Client : NAKED © – TF1
Directors / Creative Directors : ROOF Studio and NAKED Compagnie
Executive Producer: NAKED Compagnie

ROOF Studio Production:
Executive Producer: Crystal Campbell
Creative Directors: Vinicius Costa and Guto Terni
Design: Vinicius Costa, Guto Terni, Fred Palacio, João Lavieri, Pedro Kobuti, Sunmin Inn
Modeling: Rayza Alvarez, Lincoln Horita, Thiago Batista, Lucas Ribeiro, Fabio Paiva, Vinicius Valente, Ramon Lima, Alex Liki, Pedro Kobuti
Rigging: Viviane Adade, Diego Marcel, Leandro Spaletta, Pedro Kobuti, Mike James, Felipe Machado
Animation: Felipe Machado, Jason Tadeu, Lucas Ribeiro, Drika Ooki, Fernando Herrera, Pedro Kobuti, Abner Cirelli, Aulo Licinio, Daniel Sian, Henrique Edmx, Gabriel Prezoto, Fernando Donizetti
Render and Texturing: Pedro Kobuti, Tiago Dias, Shane O’Hara, Daniel Sian, Sergio Dimi Rocha, Vinicius Costa, Guto Terni, Vinicius Valente, Josemar Queiroz , Ricardo Riamonde
Composite: Pedro Kobuti, Tiago Dias, Shane O’Hara, Daniel Sian, Sergio Dimi Rocha, Vinicius Costa, Guto Terni, Felipe Machado

Naked Compagnie Production:
Executive Producer: Philippe Fournerie
Senior 3D Artist : Corentin Seguin de Broin – Jonathan Roméo
Senior Art Director : Benoît Bayart
Junior Art director : Seydou Koné
Compositing ; Laura Saintecatherine / Pedro Carvalho Gomes
Music : StartRec

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About the author

Justin Cone

Together with Carlos El Asmar, Justin co-founded Motionographer and F5. He currently lives in Austin, Texas with is wife, son and fluffball of a dog. Before taking on Motionographer full-time, Justin worked in various capacities at Psyop, NBC-Universal, Apple, Adobe and SCAD.

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  • Josh

    That’s some serious 3D right there.

  • fantastic project! I’m glad I could help

  • woa. This is great! Thanks for posting!

  • MODE

    Creative and refreshing!

  • iowa92

    Excelente trabajo, linda paleta de composition.