Why incompetent people think they’re amazing


From the creator:

TED-Ed commissioned us to make a video to accompany their lesson about "The Dunning Kruger effect" by Mr David Dunning. This effect is a cognitive phenomenon wherein people of low ability suffer from illusory superiority. The aim of this film is to help us to discover whether we are as good at things as we think we are.

We were very lucky to get to work with a brilliant animation team, made up of Russ Etheridge, Eze Matteo, Ian Pinder, Andrew Embury, and Allen Laseter. With sound and music from the talented Tom Drew. Please check out their work, they’re amazing!

For the full lesson, visit:



Direction& Design & Animation: Wednesday Studio
Animation: Russ Etheridge, Ezequiel Matteo, Allen Laseter, Andrew Embury, Ian Pinder
Production: Wednesday Studio
Sound & Music: Tom Drew
Voice: Addison Anderson
Lesson: David Dunning
Script Editor: Eleanor Nelsen
Client: TED-Ed

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  • I will quite nicely disagree that any new media platform should advocate for a theory which presumes that wood pulp and sheepskins are still state of the art educational tools. I fundamentally disagree. Thank you.

  • Kinda figured. Has the data been Trump-normalized for income or educational background? Help me to help you; you are in desperate need.