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1 Typeface. 110 Animators.

Purveyors of animated typography, Animography, have released their latest project Franchise Animated:

For this specific animated typeface we have round up 110 talented animators from all over the world. We asked every animator to pick a glyph and animate it using no more than 4 colors, 25 frames and a 500 x 600 px canvas in Adobe After Effects. The animators had complete freedom to work their magic within those 25 frames. The result is a wide variety of styles and techniques. The color palette and letterforms tie it all together.

Even Motionographer has its own animated title!

Best of all, it’s free. Hooray.

The Animators

(Click to go to the Vimeo credits page)

The Process

Calango, the force behind Animography, shared some of the process behind the project.

Phase one
The approach to Franchise was a bit different than Animography’s typical process. Normally, an idea arises and after some rounds of sketching and experimentation, the animated typeface is produced. Most of the glyphs are animated in the same manner, forming a coherent animated type system.


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