The key to Facebook Reactions? Animation (of course).
"Early versions were static and we knew animation would be key in making them more expressive. "
From the candy coated palette to its cheery metaphors of rainbows and confetti, the manifesto video for the upcoming Blend conference is bubbling over with the… Read more
Adobe CMO Stats
The bevy of elegant and sometimes surprising transitions that pepper this explainer video for Adobe never upstage the real star of the video: the red… Read more
Jon Boutin: Apple Trees
Made by Jon Boutin. Music by The Eels.
FEMA “Our Home”
The brilliant palette in FEMA “Our Home” is reason enough for viewing. Directed by Headless (Elastic), the PSA also features a charming mix of 2D/3D… Read more
Buck: Designed by Apple
Elegant typography and buttery smooth animation from Buck make this spot for Apple a memorable, classy experience.
Target and LA Live
Gentleman Scholar joined an impressive lineup of studios and directors to create content for Target’s screens at LA Live, the massive complex of entertainment venues… Read more
Maria Kalcheva: Snowboard
Snowboard by Maria Kalcheva. Graduation short for New Bulgarian University, 2009.
Sophie Gateau & Paranoid US: “White” for LG and LIGHTS
Simple is beautiful. In Lights, Paranoid US and new SF-based agency, DOJO, keeps it simple and retells the classic story of boy meets girl. With… Read more
Lightparade Director Jake Mengers for NSPCC Childline in “Emily”
Lightparade director, Jake Mengers, delivers a simple but effective message in this piece for UK charity NSPCC Childline, called Emily.
Digital Kitchen for “Funny or Die”
Digital Kitchen piles on the retro references in the show packaging for HBO’s “Funny or Die.” (Check the classic Maurice Binder Charade titles for some… Read more
Ryan Gallet for Agency Littlefield: Tulsa Health Department
Ryan Gallet animates a series of short, witty, and deceptively simple spots for the Tulsa Health Department at Intake Studio.
Lifelong Friendship Society crafts an existential allegory of angst for One Eskimo in a new music video, Givin’ Up. With a finely tuned color-palette, minimal… Read more