Canal+ Spain Rebrand

Building on the off-air visual branding system created by Erretres, Argentina-based Plenty crafted the Canal+ on-air rebrand for agency D3.

Everything moves to the rhythm of the “+” , the Channel icon, that sets the pacing, guides us through the navigation pieces and discover the extensive Canal + grid.

The design system echoes current GUI trends in its use of thumbnail grids, chat-like dialogue bubbles and even the suggestion of swipe-based interactions via the animation of the small plus sign element. Expressive emoticons add a touch of humor and work well as tagging devices for different genres of content.

Tags: , , , , , , ,

About the author

Justin Cone

/ justincone.com
Together with Carlos El Asmar, Justin co-founded Motionographer, F5 and The Motion Awards. He currently lives in Austin, Texas with is wife, son and fluffball of a dog. Before taking on Motionographer full-time, Justin worked in various capacities at Psyop, NBC-Universal, Apple, Adobe and SCAD.

Join Motionographer on Patreon!

For as little as 7 cents a day, join our Patreon community and shape Motionographer's future!

  • Wow. Fantastic work by both groups. Great system, palette, etc.

  • I really enjoy the size of everything, bold and beautiful!

  • Harris

    Beautiful idea, but confusing compositions. There is no legibility.
    Too much photos and images mixed. It is no clear