Best boiler ad ever?

I’m going to go out on a limb here and say that I never thought I’d give a damn about a boiler advertisement, or so I thought…

That was until I saw Jack Cunningham’s amazing new work which might go down as the best water heater advertisement of all time!

Produced at Nexus for Hometree, “Bath Time with the Field Family” is a heartwarming stop-motion piece made with the help of master puppet and model maker Andy Gent’s studio.

Fingers crossed that Jack gets the opportunity to put his special touch on all other household appliance commercials. ?

Check out the behind the scenes


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About the author

Joe Donaldson

Joe Donaldson is the editor of Motionographer. In addition to leading the content side of the site, he is also a professor at Ringling College of Art and Design working in the Motion Design department. Before joining Ringling, he worked as a director, designer, and animator in Chicago, New York City, and Los Angeles, and has had the honor of directing work for clients such as Apple, Google, Facebook, Instagram, The New York Times and Unicef. In 2018 he started Holdframe.

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