Cartoon Network’s 20th Birthday Music Video by I Love Dust
Pull up a seat, put on a party hat, and have yourself a big slice of cake; Cartoon Network just turned 20! On October 1st, 1992, Cartoon Network made its official debut on television sets across America. With a vast 8, 500 hour cartoon library at its disposal, the network became the beneficiary of classic reruns from Warner Bros, MGM, and Hanna-Barbera. Two years later, Cartoon Network Studios was founded and the the network expanded into original programming. Fast-forward to today.
For their big 2-O, the network commissioned London studio, I Love Dust, to create an original music-video commemorating 20 years of animated cartoons. The piece is a who’s who of animation and features an ensemble cast of nearly 100 beloved characters. With music by Mad Decent, the two-minute spectacular invites everybody to celebrate the fantastic legacy of Cartoon Network.
So, how did they do it? We caught up with I Love Dust for a juicy look into Cartoon Network’s 20th Birthday Music Video here.
With their latest batch of work, Nathan Love gets in touch with their inner child by rolling out two projects that not only showcase their strength as an animation studio, but also as storytellers. In Wonders, the studio joins forces with McGraw Hill Education to brand the companies all-encompassing reading program for kids, and in Ring Force, the studio rolls out their very first children’s book.
See here for in-depth look at the creation of the projects.
Britain’s Big Six energy companies are at the center of a political storm over ethical violations and the lack of progress in moving toward green energy. Amid leaks that company executives are earning up to £4m while an increasing number of British customers have found themselves in fuel poverty, Ecotricity —a company promising to change the way energy is made in the UK— has stepped forward with an undeniably cute, albeit thought-provoking public service announcement to promote their philosophy in supporting clean forms of power. Collapsing Cooling Towers is a call-to-action and asks the people of Britain to stop the Big Six by joining Ecotricity and vote their conscience with their electric bill.
Super Bowl XLVI Roundup: Psyop for MetLife – “Everyone”
While we can’t speak for everybody, we were generally underwhelmed by the assemblage of usually impressive commercials to air during Super Bowl XLVI. Unquestionably, game day saw an onslaught of auto spots, and while we’re not here to argue the cool factor of Clint Eastwood selling us a Chrysler or Matthew Broderick dishing out another Ferris Bueller movie, what works for the slick, more agency-driven sites doesn’t always work for Motionographer. That said, we saw one spot(s) that we felt deserved a little love.
In an epic reunion of classic cartoon characters from years gone by, MetLife’s Everyone, created by Psyop and agency CP+B, hold an all-star family reunion of old-school toons. Not since Roger Rabbit have animation fans seen so many of their childhood pals together in one super-nostalgic, simply awesome homecoming. The piece trots back in time to the days of Peanuts, Warner Brothers, Filmation and Hanna-Barbera but stops short of bridging the generational gap with the Nickelodeon, WB, and the Disney Channel era of TV toons. After all, who better than He-Man — 80s hand-drawn muscleman and defender of Eternia — to ensure the financial security of every family, everywhere? And, if you’re inspired to geek out even more, then check out the mini-spots below and watch Voltron do The Robot, Snagglepuss throw a tantrum, directors search for Waldo or Yosemite Sam have a celebrity-style meltdown.
Happycamper spent the fall of 2011 working alongside China Mobile to create an ambitious mixed-media piece in Wireless City. Using a combination of traditional model-making techniques and 3D technology, the spot bridges the gap between traditional and digital mediums. With a meticulous craftsmanship, the audience remains oblivious to the integration of contrasting techniques, and the difference between what is physical and inanimate becomes indistinguishable. The result is seamless. Working from sketches, maquette models, and architectural blue-prints, Happycamper enlisted the help of Vaidas Bagonas for character design, Milford for final models and Codsteaks for the creation of small props and set building.
Check out an in-depth look into the creation of Happycamper’s Wireless City here. Watch Happycamper’s Wireless City with subtitles here.