OFFF Is Not a Festival. It is a Mindset.
After 25 years, OFFF Barcelona director Pep Salazar has one answer for why thousands of creatives keep boarding planes to Barcelona every April: “OFFF is a peaceful place to meet. And we need these places, especially now.” In this exclusive conversation, Salazar opens up about the festival’s evolution, the metaverse experiment he’d rather forget, why Motion Design is the full rock band, and what must never be lost when he’s no longer in the room.