Stash Launches FEED

By now, I’m sure some of you have discovered FEED, Stash’s blogging debut. With writing as sharp and witty as the copy in their DVD booklets, it’s a fun read with consistently strong work being showcased from a wide range of talent. FEED is a nice addition to the tiny (but growing) motion-related blogosphere, and I have placed its RSS feed at the top of my Netvibes page.

I’m particularly interested in the democratic way in which contributions are made to FEED. As it grows and becomes more popular, I’ll be curious to see how it changes and reflects the voice of its readers.

FEED fits nicely into a continuum of online publishing. At one end of the continuum, there are the websites of Boards Magazine and RES. These are mostly one-way communications, usually with an editorial staff that hand-picks and/or massages content before it hits the web. They are top-down, one-to-many arrangements.

At the other end of the continuum, you’ve got fiercely democratic places like and the Mograph boards. These are many-to-many, bottom-up environments. Between those two extremes are sites like Motionographer and now, FEED. FEED is more on the many-to-many side, while Motionographer is closer to the one-to-many paradigm.

Please understand that I’m not making value judgments about this continuum. Each position on the continuum has its benefits and drawbacks. I’m simply saying that FEED has picked a great place to build a home on this imaginary street, and I look forward to hanging out with my new neighbors. We should all have a bad ass barbecue or something. Maybe someone will get drunk and fall into the pool. That’d be fun.

About the author

Justin Cone

Together with Carlos El Asmar, Justin co-founded Motionographer, F5 and The Motion Awards. He currently lives in Austin, Texas with is wife, son and fluffball of a dog. Before taking on Motionographer full-time, Justin worked in various capacities at Psyop, NBC-Universal, Apple, Adobe and SCAD.



“Maybe someone will get drunk and fall into the pool.”

That definately sounds like my M.O.


Well, I think it’s too early to tell whether it will be good or not. But, I have to admit, I think it’s a ploy to attract more business. Sorry, just my opinion.

I come to tween/motionographer for a particular reason. You started this with the pure sense of passion and a desire to learn more about the industry. I imagine you didn’t think it would take off into such a widely used blog, that is my guess? So, for the passion sake of it, I highly appreciate this blog because it’s honest. On the other hand, I feel Stash is starting theirs with an agenda and a lack of passion. And hey, if I’m wrong then all to them, but regardless, they will have to prove themselves among the design community.



“Thanks for that. It seems that since I titled the post “FEED,â€Â? WordPress got confused and referenced the RSS feed. Ha!”

Well, it seems like the same thing is happening to their own RSS feed address . . . I’m trying to subscribe through my reader (Feedreader on PC), and it just comes up with errors. Is anyone else having any luck?


Thanks for posting those, none of them work for me . . . here’s an example of “cleverness” obliterating functionality.


What’s weird is that the Atom feed was working fine for me a couple days ago.


Just sent FEED an email about the RSS feed. It wasn’t validating due to an error in a recent post.


I don’t see why FEED needs to exist… We already have motionographer/tween, why duplicate it and add hundreds of ADs and banners?

Oh dear…

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