In case you missed it, Tronic was recently profiled on Apple. Even though these these little PR-documentaries are full of requisite references to Apple hardware and software, I still think they’re valuable. I love seeing the faces and spaces behind the work I admire.
Tronic has also updated their site with quite a bit of new work from the last three seasons, including “Indian Steps,” a short film that “explores the relationship between man and nature in regard to territory and airspace and how that struggle between them is symbolic of our human geo-political struggle for geographical control.”
![tronic2.jpg](https://s35726.pcdn.co/wp-content/uploads/2006/09/tronic2.jpg)
It seems to me that Tronic is really pushing its boundaries and trying to expand its skill set. At the same time, they’re keeping true to their artistic roots. It’s a tough balance to strike, but they seem to have a knack for it.