New from Ugly Pictures, the creators of Battle of the Album Covers, comes a hard-pumpin set of promo spots for the 2007 VH1 Rock Honors Awards Show. The raw retro stylings of these spots are beautiful and energetic. Each matches the tone of the band it illustrates.
These spots, directed by Ugly Pictures and designed and animated by Matt Smithson and Daniel Oeffinger, are apparently the result of a request from VH1 to recreate their famous “Battle of the Album Covers” animation for the awards show. Well, they’ve definately gone beyond that and taken it to the limit (one more time). The result is an amazingly illustrated 2.5D world that is so well executed it looks as if it exists somewhere between traditional 2d and 3d animation (outside the realms of AE). Check em’ all out. Genesis, ZZtop, Heart, and Ozzy.