Psyop: UPS “West”

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Client: The UPS Store
Spot title: “West”

Agency: Doner
EVP Account Management Director: Greg Gerfen
VP Account Director: Julie MacDonald
Executive VP, Director of Integrated Production: Sheldon Cohn
EVP/Chief Creative Officer: Rob Strasberg
Creative Director: Karen Cathel
VP, Creative Director: Jimmy Kollin
Senior Copywriter: Michael Gorelic
Art Director: Andrew Wright
Producer: Laurie Irwin

Production Company: Psyop, New York
Director: Psyop
Psyop Creative Director: Eben Mears
Executive Producer: Lucia Grillo
Producer: Lydia Holness
Associate Producer: Kay Chen
Designers: Ben Chan, Arisu Kashiwagi, Jungeun Jaye Kim, Kitty Lin, Helen Choi
Lead Technical Director: Tony Barbieri
Technical Director: Andreas Berner
Lead CG Animator: Pat Porter
CG Animation: Jordan Blit, Kitty Lin, Russ Wootton, Gooshun Wang, Consuelo Macri
CG Modeling: Tom Cushwa, Lee Wolland, Soo Hee Han
CG Lighting: Anthony Patti, Helen Choi, Russ Wootton, Shu-Chen Lin, Genessa Chamberlain
FX: Miguel Salek
Lead Compositor: Molly Schwartz
Compositors: Manu Gaulot, Chris Gereg, Danny Kamhaji
Flame: Mark French, Jeen Lee, Dan Boujoulian

Live Action Company: Tool of North America
Live Action Director: Tom Routson
Live Action Executive Producers: Jennifer Siegel, Brian Latt
Live Action Line Producer: Jeff Tanner
Live Action Production Designer: Peter Benson
Live Action Director of Photography: John Schwartzman

Editorial: The Underground
Editor (Psyop): Cass Vanini

Color Correct: Postique
Producer : Mike Digel
Colorist: John Cathel

Music Company: Elias Arts
Executive Producer: Dave Gold
Producer: Kala Sherman
Composer: Nate Morgan

Sound Design Company: Elias Arts
Producer: Kala Sherman
Sound Designer: Dean Hovey

Sound Mix Company: Sound Lounge
Mixer Peter: Buccellato

About the author

Justin Cone

Together with Carlos El Asmar, Justin co-founded Motionographer, F5 and The Motion Awards. He currently lives in Austin, Texas with is wife, son and fluffball of a dog. Before taking on Motionographer full-time, Justin worked in various capacities at Psyop, NBC-Universal, Apple, Adobe and SCAD.