#Feelingnuts, a hashtag I can actually get into

Advertisers love slapping hashtags onto everything, but it often feels as if they’re putting hair gel on a toupée. Pointless and inauthentic.

This new spot from StudioAKA, though, introduces “the Spud Bros” and a hashtag that actually makes me want to participate in something. Encouraging guys to examine themselves for early signs of testicular cancer, the mixed media animation features UK’s beloved duo Ant and Dec as narrators promoting the delightfully clever hashtag #feelingnuts.


Still fishing for complete credits.
Client: Check One Two

Production Company: StudioAKA
Sound Design: Nic Gill