Dole “The Process”

Noah Harris has an incredible knack for creating in-camera effects and novel solutions to design challenges, as his latest ad for Dole shows.

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Posted by Justin Cone

4 Comments

Pedro Ramos

I honestly thought it had been made with Octane!

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BENFRANK DESIGN

yeah, i was blown away watching the behind the scenes.

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threedeenyc

Nicely done. Only thing to nit pick is the end liquid, it looks like paint instead of juice.

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Matthew Cook

I love when prod co’s blend such well crafted ideas in live action and CGI these days. Especially since it really can all be done in 3D. It adds a beautiful layer of texture and depth. Well done!

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