Psyop – BUDA.tv | FETCH Rewards – Visual System

We developed a fully animated visual system for FETCH Rewards, from concept to final delivery we blending storytelling, graphic design and character creation.

The result? A cast of expressive, charismatic ‘Pointlings’ that are unique and true to the brand’s identity. These characters, with their playful personalities, bring the app to life and resonate with users on an emotional level.

Collaborating closely with the client over two consecutive years, we ensured that every stage aligned with evolving communication goals.

This partnership allowed us to craft a product that not only met the needs of each new feature but also maintained a high standard of quality while keeping the experience engaging and fun.

 

Credits:

Client: Fetch
Production Company ; Psyop
Directed by BUDA.tv
Executive Producer: Ignacio Godoy
Creative Director;: Dalmiro Buigues, Martin Dasnoy
Animation Director: Martin Dasnoy, Dalmiro Buigues
Scripts / StoryBoard / Animatic / Layouts: Dalmiro Buigues, Martin Dasnoy
Art Director: Dalmiro Buigues
Character Design: Fernando Carmona
Environment Design: Fernando Carmona
Original Music, Sound design & Mix: Facundo Capece

Animation and Clean Up /

Celebrations: Club Camping, Mariano Russo, Ana Sieglitz
Seasonal: Crinimo – Cristian Morales, Erick Ureña, Freddy Rojas, Barbara Ghirello, Patricio Molina
Seasonal, Personal Record: Bonkers Animation – Julián Castro, Alida Pereyra Memé Candia, Diego Frachia, Luis “Gyfu” Vallejos, Julián Castro, Melisa Pereyra, Verónica Olivares
Daily Rewards, Fetch Seesaw: Rudo Company – Ailin Melillan, Ezequiel Torres, Mariano Fernandez, Daniela Donato, Emanuel Gimenez, Mercedes De Santis
Extra Animation: BUDA.tv – Martin Dasnoy, Dalmiro Buigues

SOCIAL MEDIA:

Instagram: @buda.tv