Process: The Feel Good Bakery
weareseventeen's adorable spot for The Feel Good Bakery is a break from the conceptual CG work for which they're known. The spot's director explains why… Read more
The Fermi Paradox
One of motion design’s greatest powers is its capacity for presenting complex information in compelling, informative ways. But without clear thinking — and clear writing —… Read more
What it takes to be “Original”
What is originality? Does it even exist? If so, how can we be original? Those are the questions that haunted Toronto-based designer Andrew Vucko as… Read more
Yuya Yamaguchi: Montage 2014
Yuya Yamaguchi’s reel is worth watching for the editing alone. Tightly choreographed to the soundtrack from the frolicfon, the montage bubbles with energy.
Nvidia Grid VCA: “Wherever Life Takes You”
This buttery smooth explainer video for Nvidia gracefully oscillates between representational and abstract illustrations to communicate its highly technical material. Co-directed by Bureau Hardy Seiler… Read more
Commercial work with boundaries: the commissioned work model
Maintaining creative control and keeping clients happy can feel impossible. Here's an approach that can ease the tension.
Jimmy Simpson: Square Street Studies
In “Square Street Studies,” designer/illustrator Jimmy Simpson distills urban life into colorful bite-sized loops. Says Simpson: I have been focusing on illustration for the last… Read more