Travelers, Katamari Damacy Style

Here’s another mystery vfx spot, this time from ad agency Fallon for Travelers insurance. Any info on who did the post work would be greatly appreciated.

EDIT: Full credits available at Boards online.

snowball.jpg

And for those of you out there (like me) who love the Katamari Damacy games: yes, this is a total rip of the concept.

Thanks to Barry Flanagan for the tip.

About the author

Justin Cone

/ justincone.com
Together with Carlos El Asmar, Justin co-founded Motionographer, F5 and The Motion Awards. He currently lives in Austin, Texas with is wife, son and fluffball of a dog. Before taking on Motionographer full-time, Justin worked in various capacities at Psyop, NBC-Universal, Apple, Adobe and SCAD.

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  • dek

    Something similar was done before, for a higher cause:

    http://www.boardsmag.com/screeningroom/commercials/2184/

  • Good linkback, dek. I forgot about that spot. I remember seeing it on Stash a while back.

    The only problem is that a massive ball of people is, at some level, mildly funny. I don’t think it works well for the AIDS awareness message.

  • Yep ! and the first shot of the commercial realy made me think of the Sony Bravia commercial. But yes effectively trés Katamari. It’s very well executed!

  • “…the first shot of the commercial realy made me think of the Sony Bravia commercial.”

    Fallon was the agency behind that spot, too.

  • i had never seen the previous linkback spots, but this is amazing. Physics of the ball before it hits ground near the bridal photos in the park is amazing! This spot was awesome.

  • “…the first shot of the commercial realy made me think of the Sony Bravia commercial.â€Â?

    Fallon was the agency behind that spot, too.

    God i have a eye trained for this : ) That is why!

  • tylert

    i think the vfx are done by weta