EyeballNYC: New BioShock “Quotes” spot
Basking in the glow of neon lights and its rave reviews, 2K Games (the makers of the blockbuster Xbox 360 game BioShock) and agency RDA commissioned EyeballNYC to create a typographic tour through some of the BioShock testimonials circulating mainstream media. The result is a gritty blend of typography and game-inspired animation, all perfectly matched to the Bioshock aesthetic, which itself is a blend of art deco and steampunk.




































Wednesday, December 12th 2007 at 4:34 pm |
That was Amazing. I love the contrast between the ultra hip lights and the gritty game elements.
Wednesday, December 12th 2007 at 8:16 pm |
Yeah too bad about that ending though huh!
Wednesday, December 12th 2007 at 9:19 pm |
Why david?
Looks good.
Thursday, December 13th 2007 at 9:51 am |
yeah, what’s wrong with the ending?
Thursday, December 13th 2007 at 2:33 pm |
I think he’s talking about the ending of the game, not the spot.
Thursday, December 13th 2007 at 7:58 pm |
…I still say eyeball’s old website is better than their new one.
Friday, December 14th 2007 at 8:12 am |
I definitely agree…I liked how you could check out all of there projects and I enjoyed the gossips section that had all kinds of cool links from vintage wallpaper to graffiti research lab.
Friday, December 14th 2007 at 12:15 pm |
I am almost positive this has been said before. Eyeball’s current site is temporary. A new site will be up for 08.
Get your rate up not your hate up.
Monday, December 17th 2007 at 3:52 pm |
those guys need to advertise that ish. I was bummed for a minute. thank you, cheesehead.