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A52 and W+K Tokyo for Nike Lab

Directed internally by 3D Supervisor Andrew Hall, A52 created this simple, yet stunning film for Nike Lab via W+K Tokyo.

Reminiscent of some of the early 1stAveMachinenature documentaries,” this whimsical piece possesses that something that keeps it just one small step away from reality.

via Feed

Posted on 13 July 2008 |

  • Matt

    man, that silence was deafening – nice change. great spot.

  • langust

    great mov

  • anonymouse

    ooooooh i like.

  • bob

    Sweet! I just wish I could watch a nice clean quicktime version. Flash video, argh!

  • nargles

    Bob, you’re right, flash video worst ever.
    Amazing work, clever and well executed.

  • Josh

    Bastards!!!!
    man is this shit all CG? that shoe made out of spiderwebs looks amazing, great organic design.

  • http://www.elapse.se Erik

    good originality and great camera =)

  • jung7110

    like it !!

  • http://www.coroflot.com/individual/all_portfolio_files.asp Deocliciano

    Lovely!!!!!
    That is a Winner!

  • http://www.postrebel.com wabash

    Ya that flash is rough, but from what I could see it’s beauty