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A52 and W+K Tokyo for Nike Lab

Directed internally by 3D Supervisor Andrew Hall, A52 created this simple, yet stunning film for Nike Lab via W+K Tokyo.

Reminiscent of some of the early 1stAveMachinenature documentaries,” this whimsical piece possesses that something that keeps it just one small step away from reality.

via Feed

A52 and W+K Tokyo for Nike Lab5.051
Posted on 13 July 2008 |

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Rating: 5.0/5 (1 vote cast)

10 responses to “A52 and W+K Tokyo for Nike Lab”

  1. Comment by Matt:

    man, that silence was deafening – nice change. great spot.

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  2. Comment by langust:

    great mov

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  3. Comment by anonymouse:

    ooooooh i like.

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  4. Comment by bob:

    Sweet! I just wish I could watch a nice clean quicktime version. Flash video, argh!

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  5. Comment by nargles:

    Bob, you’re right, flash video worst ever.
    Amazing work, clever and well executed.

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  6. Comment by Josh:

    Bastards!!!!
    man is this shit all CG? that shoe made out of spiderwebs looks amazing, great organic design.

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  7. Comment by Erik:

    good originality and great camera =)

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  8. Comment by jung7110:

    like it !!

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  9. Comment by Deocliciano:

    Lovely!!!!!
    That is a Winner!

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  10. Comment by wabash:

    Ya that flash is rough, but from what I could see it’s beauty

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