I’m still drooling over the Brand New School Toyota work that Tread posted a little while back. Sydney-based Fire Horse Studios worked with BNS on the campaign and created “Toyota Planet,” a :15 teaser to introduce the series that’s definitely worth a gander.
Notice how the camera interacts with the environment? When the 747 passes by, for example, there’s a little turbulence, and as the camera comes to a stop in front of the car, it stirs up leaves on the road. Nice touch.