Coalition of the Willing Goes Live

For Simon Robson, Tim Rayner and a slew of other collaborators, what started as conversation and sketches is now coming to life in the form of “Coalition of the Willing.” To quote the site, which launched yesterday:

“Coalition of The Willing” is a film that discusses how we can use new internet technologies to leverage the powers of activists, experts, and ordinary citizens in collaborative ventures to combat climate change.

Rayner and Robson first announced their project at F5 last spring in New York City. Since then, they’ve assembled an impressive array of talent from around the world, all joined together in an effort to create positive change through the power of animation and collaboration.

Drawing on his past experience creating viral hits like “What Barry Says” and working as animation director on the BAFTA-nominated “Taking Liberties,” Robson took on the roles of director and producer, while also finding time to animate his own sections of the film.

To get the full story behind the project, I donned my dorky headset and conducted a Skype interview with Robson. Watch it below or on Vimeo.

Learn more

Coalition of the Willing’s Facebook page
Official site

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About the author

Justin Cone

Together with Carlos El Asmar, Justin co-founded Motionographer, F5 and The Motion Awards. He currently lives in Austin, Texas with is wife, son and fluffball of a dog. Before taking on Motionographer full-time, Justin worked in various capacities at Psyop, NBC-Universal, Apple, Adobe and SCAD.



really nice work, simon and co.
perhaps the hands that feed will not feel so bitten, but instead inspired to actually use the creative forces that you and our community has built to shift the world as well as moving products. at least you’ve done your part. hats off!


I didn’t see any mention of falsified data, missing or moved reporting stations, or the effect that billions of dollars in grants on research outcomes. Maybe we could just skip the premise of global cooling –oops, warming –oops, climate change and just skip to the goal: instant global socialism.

Bran Dougherty-Johnson

Is that supposed to be a bad thing?


Cool talk. I like the concept of collaborators, not animators.

Also- Simon Robson: designerslashmodel.

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