Showcase: Beeple and the FITC Toronto 2019 Titles

Conference titles have long been an opportunity for the commercial artists in our community to let loose, explore new ideas, and do something a bit off the beaten path.

That is definitely the case with FITC Toronto’s 2019 titles by none other than the unstoppable force that is Beeple AKA Mike Winkelmann.

While Beeple has never been shy to get a little weird in his work. These titles are a perfect testament to what projects like this can mean for our industry.

This opener takes the form of a faux day-in-the-life story that depicts our distraction riddled world with scary accuracy. Part opening titles, part music video, and all in your face energy.

Hats off to the team involved!



Client: FITC
Director: Beeple
Music: Joyryde “I’m Gone”

3D artists: David Ariew, Charles Deck, Jon Hutton, Luis Miranda, Christopher Rutledge, Stylow, Beeple
2D artists: Sam Burton, Sofie Lee, Pleasecallmechamp, Deekay Kwon, Seongjin Yoon
Costumes: Jenpoe, Stanky Dee
Special Thanks: Shawn Pucknell, FITC gang, Aunt Marlene, Eyedesyn


About the author

Joe Donaldson

Joe Donaldson is a director, designer, and animator who worked on Motionograpgher from 2014-2020. Previously, he was an art director at Buck. Over the past decade, he's lived and worked in Chicago, New York City, and Los Angeles and has directed work for clients such as Apple, Google, Instagram, The New York Times, Unicef, Etsy, and The New Yorker. In addition to his creative work, in 2018 he started Holdframe. He's now working as a professor at Ringling College of Art and Design and when not teaching he can be found spending time with his family or out running.