The Unseen Stagecraft: Sila Sveta Reveals the Behind-the-Scenes of AFC Asian Cup Opening Ceremony

Sila Sveta, a renowned multimedia production studio, is releasing a behind-the-scenes documentary of the AFC Asian Cup 2023 opening ceremony. This captivating film, available exclusively on YouTube on January 12th, offers an intimate look at the triumphs and challenges faced by the team in creating this award-winning spectacle. Led by Creative Director Arthur Kond, the team dedicated six months to developing a 25-minute show that seamlessly integrated theatrical elements, music, and stunning visuals. The documentary explores the creative process, from initial concept sketches and alternative designs to the final implementation of the five shell-shaped screens and the intricate storytelling inspired by ancient Sanskrit legends.

This film provides a unique glimpse into the artistry and dedication of Sila Sveta, showcasing how they transformed a grand sporting event into a truly immersive and unforgettable experience. By sharing their journey, Sila Sveta aims to inspire Motion Design professionals and artists worldwide, demonstrating the power of creativity, collaboration, and technological innovation.

Sila Sveta, founded in 2008, is an internationally acclaimed studio known for its innovative visual style. With offices in Dubai, New York, and Limassol, they have successfully delivered over 800 projects across the globe, including prestigious events like the FIFA World Cup Qatar 2022™ Closing Ceremony. Their commitment to pushing creative boundaries and uniting art with technology has earned them over 150 international awards.

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Fermín Cimadevilla

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