McDonald’s “Wake Up”

[qt:http://motionograph.wpengine.com/wp-content/uploads/2009/07/mcdonalds-wake-up-h264.mov 980 551] Similar projects from others: Joyrider: Sun-Rype “Swing” Oktober: Tiger Beer Credits Agency: Leo Burnett Agency Producer: Claire Taylor Agency Creative: Trevor Webb… Read more

PandaPanther: Pop Tarts “Flavorhood”

PandaPanther recently posted “Flavorhood,” a magical spot for Pop Tarts and agency Leo Burnett. Charming character designs, a lush rendering style and unabashedly adorable visual… Read more

The Mill: Nature Sweet

[qt:https://motionograph.wpengine.com/wp-content/uploads/2009/09/the-mill-nature-sweet.mov 853 480] The Mill’s Ben Smith directs this charming spot for the Nature Sweet brand and agency The Richards Group. Credits: Agency: The Richards… Read more

Onesize: Playground Titles

[qt:https://motionograph.wpengine.com/wp-content/uploads/2009/10/PlaygroundsTitle_H264.mov 900 506] Onesize creative director Rogier Hendriks: We ended up with the idea to have two fighters on a children’s playground. Kind of a… Read more

yU+co: Cirque du Freak Titles

[qt:https://motionograph.wpengine.com/wp-content/uploads/2009/10/cirque-du-freak.mov 720 405] Interview with Motionographer’s Brandon Lori: How hands-on was Paul Weitz, director of Cirque du Freak, in the creation of the main title,… Read more

My God, It’s Full of Stars Q&A

We spoke to Buck about the making of their first music video: Questions: This is Buck’s first music video after years of doing commercial advertising… Read more

Motion Theory: Pyrex “Draw”

[qt:https://motionograph.wpengine.com/wp-content/uploads/2009/11/MotionTheory_Pyrex_Draw.mov 720 405] CREDITS AGENCY Agency: Cramer-Krasselt/Milwaukee Executive Creative Director: Chris Jacobs Creative Director: Chris Buhrman Art Director: Dan Koel Copywriter: Sandy DerHovsepian Producer: Dinah… Read more

Lucky by EB Hu

Lucky is a film that was made for Twenty120 earlier in the year. Attentive readers may already have seen it, but it’s really too gorgeous… Read more

NATPE 2010 Coverage

Photo by Todd Ehlers NATPE 2010 Day One: “It’s the content, stupid!” There is no better place to get a snapshot of the state of… Read more

Superfad: Sony “Eye Candy”

Behind the Scenes Design Exploration Interview with Superfad’s Carlos Stevens What was the creative approach to this project? The creative approach defined by Sony and… Read more

Max Hattler’s 1923 & 1925: Q&A

Questions: How were you introduced to the Animation Workshop, and how did this collaboration come about? Norwegian animation theorist Joakim Pedersen – who I used… Read more

Rise and Fall Q&A:

Boards Interactive Magazine – Walkthrough Questions: How did this project come about? What was the initial brief from ‘boards magazine? We were contacted by Nexus… Read more

Zigtech by Logan

The Zigtech spot we posted earlier this week is by Logan, and they’ve sent along credits and a link to a high-res version of the… Read more

Not To Scale: LateRooms.com “Bubbles”

[qt:http://motionograph.wpengine.com/wp-content/uploads/2010/04/BMB-LATE105-030H264.mov 960 540] What was the brief for this project? Agency BMB approached us to make a commercial that had something of the same charm… Read more

Buck: Sherwin Breakdown

[qt:http://motionograph.wpengine.com/wp-content/uploads/2010/04/Sherwin_Breakdown_H264_V2.mov 960 540] Last week I was lucky enough to have the opportunity to sit down with creative leads Orion Tait, Benjamin Langsfeld & Joshua… Read more