Ariel Costa AKA BlinkMyBrain | The Blackhawks 100 Years
Chicago’s Team Blackhawks is rewriting the rules of the sports tribute. To celebrate their centennial, the franchise teamed up with director Ariel Costa and London-based studio Nomint to create a striking animated film — part collage, part fever dream — that nods to legacy while boldly breaking with tradition.Where others lean on nostalgia and locker-room platitudes, the Blackhawks offer something riskier: a mixed-media meditation on identity, fandom, and time.
Costa’s raw, layered aesthetic — all jagged textures and surreal transitions — mirrors the team’s no-holds-barred spirit. It’s unexpected, emotionally sharp, and unmistakably alive. A century reimagined, frame by frame.
Client: Chicago Blackhawks Agency & Production: NOMINT Direction & Animation: Ariel Costa AKA BlinkMyBrain V.O. Artist: Devor Irelan Audio: Combustion Studio
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Chicago’s Team Blackhawks is rewriting the rules of the sports tribute.
To celebrate their centennial, the franchise teamed up with director Ariel Costa and London-based studio Nomint to create a striking animated film — part collage, part fever dream — that nods to legacy while boldly breaking with tradition.
Where others lean on nostalgia and locker-room platitudes, the Blackhawks offer something riskier: a mixed-media meditation on identity, fandom, and time. 
Costa’s raw, layered aesthetic — all jagged textures and surreal transitions — mirrors the team’s no-holds-barred spirit.
It’s unexpected, emotionally sharp, and unmistakably alive. A century reimagined, frame by frame.
Client: Chicago Blackhawks
Agency & Production: NOMINT
Direction & Animation: Ariel Costa AKA BlinkMyBrain
V.O. Artist: Devor Irelan
Audio: Combustion Studio