Why just think outside the box when you can look right through it from below? Aerosoap developed a new and flexible visual language for their client Mifuma that shows the product and all animals from an unusual perspective.
Thanks to their mobile setup, they were able to serve the high-quality feed to the animals at different locations on a glass plate in order to capture the big feed on film and in photographs.
Aerosoap’s goal was to produce footage that would allow them to create a variety of compositions and combinations.
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Why just think outside the box when you can look right through it from below? Aerosoap developed a new and flexible visual language for their client Mifuma that shows the product and all animals from an unusual perspective.
Thanks to their mobile setup, they were able to serve the high-quality feed to the animals at different locations on a glass plate in order to capture the big feed on film and in photographs.
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Credits:
Client: Mischfutter Werke Mannheim
Concept, Design & Realization: Frédéric Wiegand & Thomas Wirtz (aerosoap)
Animal Wranglers: Mario Lamers, Jan Hartmann, Isabel Busch, Anna Hölzer, Florian Weiss
Instagram: @aerosoap
Facebook: @aerosoap
Youtube: @aerosoap