Elastic with Feed Me Light | American Horror Stories ‘X’

AMERICAN HORROR STORIES

Where Medicine Meets Malevolence. Deep in the shadowy corridors of Oak Valley Medical Centre, a nightmare took root. For Ryan Murphy and Brad Falchuk’s acclaimed anthology series, we crafted a title sequence that transforms clinical precision into psychological horror. Our journey through the Springhill Program’s dark legacy emerges through fragments of found footage, forgotten files, and the chilling artifacts of institutional terror.


SYMPTOMS OF CORRUPTION

The sterile halls of Oak Valley became our canvas for corruption. Through vintage medical equipment and analog artifacts, we pieced together a sequence that pulses with unnatural life. Each moment writhes with calculated disorder – security footage degraded by time, X-rays that reveal too much, and spinal fluid samples that tell impossible stories. The marriage of cyan and crimson throughout speaks to the thin line between healing and harm, seeping institutional dread into the viewer’s psyche.


SURGICAL NIGHTMARES

We approached the edit like a fever-dream autopsy, dismembering traditional narrative structure to create something visceral. Bloodied handprints smear across hospital walls while noir-lit glimpses of mysterious figures flicker past like dangerous memories. We introduced precise imperfections – carefully calibrated grain, analogue distortion, and layered medical imagery. Typography writhes and degrades like dying vital signs, each credit treated with subtle violence.


TERMINAL LEGACY

Frame by frame, we layered in subliminal moments of unease, crafting a sequence that honours the franchise’s heritage while injecting our own strain of horror into its veins. The result: a psychological infection that festers in the mind.

 

 

Credits:
Design & Animation Studio: Elastic
Executive Creative Director: Hazel Baird
Color Management: Andrew Young
Producer: Mitchell Fraser
Executive Producer: Kate Berry
Head of Production: Paul Makowski
Managing Director: Eve Kornblum

DESIGN & ANIMATION
Design & Animation Studio: Feed Me Light
Executive Creative Director: Denis Bouyer
Creative Directors: Richard Payne & Mike Tyler
CG & Compositing: Richard Payne & Mike Tyler
Editing: Richard Payne
Executive Producer: Ben Leyland
Managing Director: Kiri Haggart
Producer: Dawn Cottrell & Pauline Heuillard

Social Media:

Instagram: elastic.tv, richardpaynefilms, feedmelight
Linkedin: richard–payne