Motionographer® Extramile ‘2025 Brand Campaign’

Does anything go better together than an afternoon T-ball game and some much-needed caffeine, or a BBQ and ExtraMan? Not in Scholar’s book!

To kick off ExtraMile’s summer season, they brought ExtraMan back in style alongside hot dogs, palm trees, and a whole lot of backup snacks. From the steamy hero shot of a Mile One Coffee and the sizzle of the grill to the gleam of the snack aisle, they set out to create a full-on summer sensory experience to bring ExtraMile’s delicious universe to life.

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Credits:

Design & Animation: Scholar
Creative Director: William Campbell
Associate Creative Director: Liam Elias
Managing Executive Producer: Kirsten Noll
CG Lead: Kevin Kolodinsky
Sr Producers: Seth Gantman, Kev Jones
Associate Producer: Caroline Kaczynski
Designers: Ana Chang, Jina Kwon, Tiago Calliari
Model/Texture Artists: Krista Albert, Constance Benson, Carlos Taborda
3D Animators: Beavan Blocker, Bill Burg, Michael Sime, Sarah Wolfe
Lighters: Brice Linane, Kevin Njoo, Jamil Primas, Juan Salazar, Carlos Taborda
FX Artist: Tim Hayward
Groom Artist: Jason Tjahyadi
Rigging Artist: Ohad Bracha
Compositors: Kevin Njoo
Storyboards: Fred Fassberger
Media Manager: Adrianna McKinley
Music, Mix & Sound Design: SHINDIG