Jie Liou’s A Trail to Zero uses 3D animation and minimalist design to visualize the science behind material transformation. It explores four processes: Recycled Nylon (from ocean waste), Bioplastics (plant- and microorganism-based), rCF (recycled carbon fiber), and rEVA (renewed foam)—depicted through abstract visuals and microscopic detail. Light-soaked palettes and precise close-ups reveal enzymes breaking down plastics, fibers merging, and atoms restructuring, grounding innovation in reality.From ocean to factory, waste transforms: nets become nylon, organic matter crystallizes into bioplastics, scrap evolves into aerospace-grade rCF, and discarded EVA gains new purpose. The FPA Studio film’s aesthetic—soft blues, earthy greens, and metallic neutrals—mirrors nature’s harmony, while sweeping shots of regenerative systems contrast with hyper-detailed microbial activity. This is not futurism but a quiet revolution, proving rigidity can adapt and waste holds latent value.A Trail to Zero symbolizes Giant Group Cycling’s promise to the future, echoing its commitment to reducing each bicycle’s carbon footprint by 40 kilograms by 2030.
Client: Giant Group Cycling, Taiwan Agency: Rustic Pictures Creative Director: Alx 亞歷三小 Production Team: FPA Director: Jie Liou 劉承杰 Producer: Vin Lin 林佩珊 Storyboard: TingAn Chen 陳婷安 Motion Design: Children Chiu 邱柏鈞、Chingho Kao 高慶和、Hakurei Neko 岳乙宏、Jiayu Jinn 金家羽、JiaZhen Hong 洪嘉震、Jie Liou 劉承杰、TingAn Chen 陳婷安、Yin Zen 殷正、Yuson Chen 陳禹盛 Music: Co-op Works @ Tzu Chieh Wen 溫子捷
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Jie Liou’s A Trail to Zero uses 3D animation and minimalist design to visualize the science behind material transformation. It explores four processes: Recycled Nylon (from ocean waste), Bioplastics (plant- and microorganism-based), rCF (recycled carbon fiber), and rEVA (renewed foam)—depicted through abstract visuals and microscopic detail. Light-soaked palettes and precise close-ups reveal enzymes breaking down plastics, fibers merging, and atoms restructuring, grounding innovation in reality.
From ocean to factory, waste transforms: nets become nylon, organic matter crystallizes into bioplastics, scrap evolves into aerospace-grade rCF, and discarded EVA gains new purpose. 
The FPA Studio film’s aesthetic—soft blues, earthy greens, and metallic neutrals—mirrors nature’s harmony, while sweeping shots of regenerative systems contrast with hyper-detailed microbial activity. 
This is not futurism but a quiet revolution, proving rigidity can adapt and waste holds latent value.A Trail to Zero symbolizes Giant Group Cycling’s promise to the future, echoing its commitment to reducing each bicycle’s carbon footprint by 40 kilograms by 2030.
Client: Giant Group Cycling, Taiwan
Agency: Rustic Pictures
Creative Director: Alx 亞歷三小
Production Team: FPA
Director: Jie Liou 劉承杰
Producer: Vin Lin 林佩珊
Storyboard: TingAn Chen 陳婷安
Motion Design: Children Chiu 邱柏鈞、Chingho Kao 高慶和、Hakurei Neko 岳乙宏、Jiayu Jinn 金家羽、JiaZhen Hong 洪嘉震、Jie Liou 劉承杰、TingAn Chen 陳婷安、Yin Zen 殷正、Yuson Chen 陳禹盛
Music: Co-op Works @ Tzu Chieh Wen 溫子捷