HP Studio | HP Limited Edition Scuderia Ferrari AI PC

Speed, precision and a tightly controlled visual rhythm meet in this launch film for HP’s collaboration with Scuderia Ferrari. Developed by HP Studio / Oliver Agency and produced by Estupido.Estudio, the piece uses graphic forms and dynamic transitions to connect motorsport culture with the laptop’s design.

Director Joaquín Testa builds the film around movement, with sound and post-production by Estupido.Estudio.

A red and black Ferrari-branded laptop floating against a blue background, with red light trails on its screen

HP Limited Edition Scuderia Ferrari AI PC. Image supplied by HP Studio / Oliver Agency.


Close-up of an HP-branded radial fan with black blades and a silver rim

HP Limited Edition Scuderia Ferrari AI PC fan detail. Image supplied by HP Studio / Oliver Agency.

Animated exploded assembly of HP laptop components

HP Limited Edition Scuderia Ferrari AI PC assembly animation. Image supplied by HP Studio / Oliver Agency.

Credits

Client: HP
Agency: HP Studio / Oliver Agency
Production, Sound & Post: Estupido.Estudio
Director: Joaquín Testa
Producer (HP Studio): Pablo Vio
Head of Art (HP): Dolan Monina