Macaronesian Gin | Tavo Studio

In collaboration with the agency Mi Querido Watson, Tavo Studio developed an advertising project for Macaronesian Gin, a brand that captures the unique essence of the Canary Islands.

“Canarias in a Bottle”, reflects the singular origin of this gin, crafted with water that naturally filters through the volcanic rocks of the islands, enriching it with minerals and character.

Tavo Studio approached the campaign with a craft-driven mindset, carefully shaping every visual and narrative detail to express the connection between nature, territory, and product. The art direction blends mineral textures, volcanic references, and organic elements that evoke the richness of the Canarian landscape, achieving an elegant and contemporary aesthetic that strengthens the brand’s identity.

The result is an advertising piece that not only presents a premium gin, but also celebrates the authenticity and volcanic spirit of the Canary Islands inside every bottle.

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Credits: 

Direction & Production: TA\VO Studio
Designer & Animation: Tavo Ponce, Juan Linera, Carlos Vega
Producers: BEETA / Beatriz Romero
Sound Design & Music: Facundo Capece

Agency: Mi Querido Watson
Client: Varma

Instagram: @tavo_studio