Motionographer® Melio – Accounting is Changinging

Accounting is changing-ing! And Melio is singing it loud.

This high-energy musical ad takes accountants from stress to success with a little rhythm, a lot of magic, and some serious automation. Tabs, bills, and busywork? That’s a job for AI.

Melio helps CPAs simplify workflows, manage vendors, and become true advisors, all to the beat of a modern musical number.

Produced by Nua Motion.

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Credits:

CREATIVE & DIRECTION
Creative Director: Tomer Gerbi
Concept Development: Tomer Gerbi, Michael Nirgad Guy, Gustavo Castellanos, Denis Vlashchenco
Storyboarding: Gustavo Castellanos
Lyrics: Tomer Gerbi, Michael Nirgad Guy

DESIGN
2D & Product UI Design: Tomer Gerbi, Lika Marutian
3D Design: Madina Ziubina, Anatoliy Zyubin, Daniel Pogrebinskyi, Andrey Morev, Daniel Turuntsev

FILMING
Director: Tomer Gerbi
Producer: Roman Gornih
Cinematographer: Benny Gamzo
Actors: Tamir Kreisman, Ilan Jaffe, Bar Gavish
Gaffer: Anton Marchenko
Lighting Operator: Evgeni Gitlin
Production Assistant: Johnny Karny
Hair & Makeup: Bar Barak
Styling: Merav Shahar
Art: Einav Galil, Omer Fishbein
Film Studio: Balza TMS

POST-PRODUCTION
Editing: Tomer Gerbi
Keying: Tanver Akash, Ashish Patwal
Compositing & Grading: Tomer Gerbi
3D Animation: Madina Ziubina, Anatoliy Zyubin, Daniel Pogrebinskyi, Andrey Morev, Daniel Turuntsev
3D Simulations: Daniel Pogrebinskyi
2D Animation Lead: Tomer Gerbi
Composer & Sound Designer: Tal Steinberg
Studio Recording: Tomer Asulin