Now You See Me: Now You Don’t Main End Titles | Laundry

Laundry partnered closely with the Now You See Me team to help conceptualize and craft the film’s Main On and title sequence, approaching it not as a conventional credit roll but as an extension of the magic itself.

Through an intensive series of visual experiments—exploring typography, transitions, timing, and illusion—they collectively uncovered a key insight: the titles shouldn’t introduce the magic show, they should be the magic show. Each credit was designed as its own trick, misdirection, or reveal, transforming familiar title mechanics into moments of surprise and delight.

The result was a sequence that feels performative and alive, seamlessly integrated with the film’s tone and turning the act of revealing names into an entertaining sleight of hand that keeps audiences engaged right from the start.

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Credits: 

Now You See Me: Now You Don’t
Director: Ruben Fleischer
Executive Producer: Bobby Cohen
Visual Effects Producers: Jim Jensen, Tom Elder-Groebe
VFX Supervisor: Mark Breakspear
Editor: Stacey Schroeder
Assistant Editor: Joseph Dickerson

Visual Effects Design by Laundry
Executive Creative Supervisors: PJ Richardson, Tony Liu
Executive Producer: Emily Rivvers
Producers: Kelly Koppen, Valerie Kenniston
Associate Producer: Ben Rejzer
Production Coordinator: Seth White
Creative Supervisors: Matthew Stevens, Ryan Brant, Chace Hartman
Technical Supervisors: Mike Penny, Dave Grewal

Main on End
Design: Craig Stouffer, Ilya Tselyutin, Matt Goldberg, Taehoon Park
Animation: Tactyc, Styleframe, Gaspard Gabriel Pinoux, Jon Lorenz, Lucas Dal, Micah Fitzgerald,Richard DeForno, Andrew Boccio
Compositing Azra Alkan, Luke Yalva, Nabil Schiantarelli, Robert Rossello, Kevin Pierce, Anthony Barcelo
Rigging: Ohad Bracha
Technical Support: Alan Ng
Editorial: Justin Freedman, Ben Rejzer

Main Title
Design: Ryan Brant
Animation: Ryan Brant
Compositing: Anthony Barcelo

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