O Clube das Mulheres de Negócios | Francisco Martins
O Clube das Mulheres de Negócios (The Women’s Business Club) is set in a world where gender stereotypes are inverted, placing women in powerful roles typically occupied by men, while men adopt more submissive social positions. The film tackles pressing issues beyond sexism, addressing racism, classism, and corruption deeply rooted in Brazil’s patriarchal culture.
Francisco Martins was invited to develop the film’s visual identity, including the logo and title design, a unique opportunity to create a dynamic title sequence. With the film’s gender-reversal theme, he crafted a typographic landscape that mirrors the oscillation between dominance and vulnerability, rationality and emotion.
For the closing sequence, Martins developed an autonomous animated narrative that celebrates the production team while inviting viewers to revisit the film’s layers of social critique.
Art Direction, Design & Illustration: Francisco Martins Direction: Anna Muylaert Production: Glaz Entretenimento & Africa Filmes Animation: Matheus Canto
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O Clube das Mulheres de Negócios (The Women’s Business Club) is set in a world where gender stereotypes are inverted, placing women in powerful roles typically occupied by men, while men adopt more submissive social positions. The film tackles pressing issues beyond sexism, addressing racism, classism, and corruption deeply rooted in Brazil’s patriarchal culture.
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Credits:
Art Direction, Design & Illustration: Francisco Martins
Direction: Anna Muylaert
Production: Glaz Entretenimento & Africa Filmes
Animation: Matheus Canto
Instagram: @francisco_martins
Website: franciscomartins.com