London-based studio UNKNW created a two-minute immersive 180° VR experience for employee benefits platform Ben, serving as the core attraction at its flagship event.
Using Apple Vision Pro, attendees stepped into a world fully generated by artificial intelligence — with zero live-action footage. Every environment, object, and transition was built with AI-driven tools and high-end CGI, transforming Ben’s benefits ecosystem into a spatial, cinematic journey that visualises how the platform personalises benefits across teams and locations.
Rendered in ultra-high-resolution 8K, the experience allows viewers to look around freely, while a clear, looped narrative arc keeps the story concise and easy to enter. Ideal for a busy conference setting where each viewing window lasts only a few minutes.
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London-based studio UNKNW created a two-minute immersive 180° VR experience for employee benefits platform Ben, serving as the core attraction at its flagship event.
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Credits:
Client: Ben (Thanks Ben Ltd)
Brand Design Lead: Juliet Faldin
Studio: UNKNW
Creative Direction: Michael Rosenblatt, Deni Pesto
AI, CGI and VR Experience: Deni Pesto
@unknw_studio