A Horse’s Ass Can Ruin Everything
Felipe Vellasco and Pedro Gravena created this whimsical stop-motion piece for Brazilian logistics company Luft to explain how one design decision can create a design rut that lasts for thousands of years. It’s a good example of how a visual device—in this case, a transforming 3D object—can actually relate to the content.



































Monday, May 14th 2007 at 10:39 am |
Hah! Thats a great spot. Thanx.
Monday, May 14th 2007 at 6:05 pm |
thats great!
Tuesday, May 15th 2007 at 6:41 am |
I Love it! Funny as ‘ell.