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Lobo: Target 2-Day Sale Animations This Target campaign is good fun. Each spot is a balanced mix of character animation and understated designadd, but I’m not sure who created them. Any clues? UPDATE: As soon as I wrote “balanced mix of character animation and understated design,” I should have known that The Ebeling Group’s Lobo was responsible for it. I’ll probably have more details to post about this spot sometime next week. Posted on 26 November 2007 by justin This entry was posted on Monday, November 26th, 2007 at 1:03 am. You can follow any responses to this entry through the RSS 2.0 feed. (No Ratings Yet) RSS feed 6 Comments » Comment by rothermel 2007-11-26 02:23:58 im pretty sure the audio is The Go! Team. Log in to Reply Comment by brandj 2007-11-26 09:24:33 Nice. Log in to Reply Comment by Yot 2007-11-26 14:28:17 is there a bear in that cart? regardless, it works for me. Log in to Reply Comment by franco_bf 2007-11-26 20:16:09 What I love about Lobo is their focus on design rather than technique. Even though technique is flawless. Log in to Reply Comment by zeniamai 2007-11-27 03:22:00 I really like Lobo’s work. They’re not all after for the grandiose techniques but the focus is on how effective their work is towards it’s target audience. Witty and very creative designs. Log in to Reply Comment by tziaja 2007-12-11 10:36:16 The online advertising that gets you to the microsite was very compelling also. Kind of a choose you own adventure that picks on of the animation clips to play. And it continues at the site where you keep choosing the path at a “fork” and you eventually make it to the sale. One of the best pieces of online advertising I’ve seen. Log in to Reply Click here to cancel "reply". You must be logged in to post a comment.