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Virgin America Safety Video

This, I believe, marks the first time I’ve ever actually paid attention to an entire flight safety demonstration. Virgin America’s agency Anomaly is responsible for the spot, though I’m not sure if they did all the animation themselves.

UPDATE Just got word that the animation was done by Wildbrain in San Francisco.

Thanks to Rex and James for the heads-up on this one.

Posted on 29 November 2007 by justin

This entry was posted on Thursday, November 29th, 2007 at 11:34 am. You can follow any responses to this entry through the RSS 2.0 feed.

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9 Comments »

Comment by The Crabster
2007-11-29 12:41:32

That is freakin’ great!

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Comment by mtgentry
2007-11-29 14:32:15

I hope Virgin America is wildly successful. They seem to be leap years ahead of the competition in every way possible.

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Comment by Yot
2007-11-29 14:37:31

It’s all about narration and copy. The animation was cute, but I was drawn in by what and how things were being said.

The question is will I watch it again? Or are they successful in having me watch it once in full?

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Comment by The Crabster
2007-11-29 15:21:55

I think the question is, Do you really need to watch it in the first place?

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Comment by FTWL
2007-11-29 16:46:13

Very well done! Great job in keeping my attention.

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Comment by david
2007-11-29 21:34:36

Oh yeah? You should see the DELTA animations…

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Comment by squares
2007-12-02 17:52:09

the animation was fun and the narrators voice was oddly soothing and surreal at the same time! I hope other big companies take note and and take the “chance” to make films like this one. just because it’s corporate, doesn’t mean it has to be boring!

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Comment by indycine
2007-12-02 18:04:28

Enjoyed it very much. Liked especially the “sketchy” quality of the drawing, and the whimsical characters.

“Pull the oxygen mask over your head, and breathe normally.”

Yeah sure, when I’m done screaming.

Sam

filmmaking

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Comment by broshat
2007-12-04 18:47:49

The one for Virgin Atlantic is pretty neet too. I just saw this one on the plane over last weekend. Was the interior of your plane lit like a late 90’s club as well?

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