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FIFA Street 3 Viral

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Damn it, I hate when something is so obviously a viral and yet still entertaining enough to watch over and over. Anyone have any idea who handled the vfx on this spot?

(One funny note: As the level of vfx realism increases and becomes more widespread, it seems that instead of assuming things like this are real, I assume they’re fake—when they could, in fact, be real. If anyone does anything beyond jumping a few inches off the ground, I’ll point to it and proclaim confidentially, “Nice compositing.” I’ve either completely lost faith in human athleticism or transferred that faith to technology. I’m not sure which.)

Thanks to a little help from the comments, it looks like The Ambassadors handled the post-production on this project. That’s a new one for me.

Credits:
Client: Electronic Arts
Agency: Wieden + Kennedy, Amsterdam
Executive Creative Director: John Norman
Creative Director: Mark Bernath,
Eric Quennoy
Art Director: Christiano Abrahao
Copywriter: Gregg Clampffer
Executive Agency Producer: Corey Bartha
Agency Producer: Olivier Klonhammer,
Kimia Farshidzad
Production Company: Dr. Film
Director: Jeroen Mol
Director of Photography: Jeroen Mol
Executive Producer: Lex Szanto
Post Production: The Ambassadors
Sound Design: B-Reel
Music: Massive Music
Music Artist: Alejandro Londono
Song: La Pelota

Props to Marcus Lee for the tip!

Posted on 7 February 2008 |

  • Kai

    Well Justin, I think you could regain your faith in human athlesticism. I believe these are actually realy footages without vfx involved. Apparently they were shot in Burnaby, BC with the team bringing in a parkour/martial arts/gymnast to get the mocap for the game. More news can be found here: http://fifastreet.com/news/view.asp?id=20660&p=1
    Visit the game site at http://fifastreet.com/flash/wk/player.asp for more Behind the Scenes footages :)

  • pej
  • goldpackage

    Client: Electronic Arts
    Agency: Wieden + Kennedy, Amsterdam
    Executive Creative Director: John Norman
    Creative Director: Mark Bernath,
    Eric Quennoy
    Art Director: Christiano Abrahao
    Copywriter: Gregg Clampffer
    Executive Agency Producer: Corey Bartha
    Agency Producer: Olivier Klonhammer,
    Kimia Farshidzad
    Production Company: Dr. Film
    Director: Jeroen Mol
    Director of Photography: Jeroen Mol
    Executive Producer: Lex Szanto
    Post Production: The Ambassadors
    Sound Design: B-Reel
    Music: Massive Music
    Music Artist: Alejandro Londono
    Song: La Pelota

  • http://www.weareroyale.com david

    Dynamite wake boarding was definitely my favorite viral of this kind..

  • http://dekku.blogspot.com/ dek

    Esquizopedia found this video for Los Hermanos to be very similar:

  • patocrisis

    It really looks similar to the video from Los Hermanos (some plays are the same)

  • http://www.mediasandia.cl Sandia

    Really nice work, it reminds me Shaolin Soccer
    http://www.miramax.com/shaolin_soccer
    http://www.youtube.com/watch?v=mTxM8YTf_7w&feature=related
    A movie with spectacular japanese FX, it`s funny and surprising. See also Kung fu hustle…
    http://www.sonypictures.net/movies/kungfuhustle/site