SFW: Diesel XXX

I posted this up as a quickie yesterday, but it has gotten such an amazing response that we have decided to let it bask in the limelight of fullpost status.

Directed for the upcoming Diesel XXX party by Keith Schofield and animated by Big Animal this spot is amazingly entertaining and is guaranteed to leave you smiling (and most likely scrolling back to explore the artistry). To me it is capturing the lighthearted nature of those 5 minute viral time killers that spread throughout the work place on a daily basis and then going a step further by adding great production quality to it. Great to watch a few times and then share with a few friends, this one is going to spread as fast as crabs do among the talent in the video. We all have our favorite section, mine is the man generously sharing his candy with a lady friend.

via Creativity


DIESEL XXX
‘S.F.W’
SEEDED SEPTEMBER 2008
PRODUCTION CREDITS
Client:
Diesel
Product:
XXX Event
Title:
‘S.F.W’ – ‘Safe for Work’
Media:
Viral/Internet
Agency:
The Viral Factory
Creative:
The Viral Factory
Production Company:
The Viral Factory
Director:
Keith Schofield
Executive Producer:
Ed Robinson
Producer:
Jon Stopp
Seeding & digital media
planning:
The Viral Factory
Animation Company:
Big Animal
Animation Director:
Neil McFarland
Offline Editor:
Rob Hill
Post Production House:
Unit Post Production
Post Production Producer
Tracey Khan
Audio Post Production:
Unit Post Production
Senior Dubbing Mixer
Kim Storey
Music
Audio Network / Dominic Nunns

  • Brett1

    Haha! Awesome!

  • http://www.mutanthands.com mutanthands

    this is special!

  • http://www.knife-party.net Simon Robson

    too good

  • http://bocamotion.tv boca

    Corn eating and phone dialing, hands down! Priceless!
    :-D

  • davco9200

    This is great but it is killing me to find the reference for this — there was a print campaign for an internet porn filtering company that did this same concept. I think I may have seen the photos at fffound, but not sure. Anyone remember the print campaign?

    • http://www.growdesignwork.com brandj

      http://www.sfw-porn.com/

      This is not a campaign. But I’m pretty sure this is where the idea comes from.

      Yes, it’s SFW in the same way the video is …

  • http://www.douglasfiliak.com Douglas

    Is this the Diesel followup to the spots JJ&Maithy did for them a couple years ago?

    • http://www.dielamb.com dieLAMB

      I’m pretty sure those were spec.

  • martz

    justin leaves for a bit and they are showing porn on motionographer….tsk tsk

    • http://bocamotion.tv boca

      Haha, well, you know what they say, when the parents are out…

      I’m pretty sure he would have approved this one though, and it was a collective consensus. :-D

      • http://bocamotion.tv boca

        And with 4.80 out of 5 rating so far, I guess the readers are alright with it. I know I am! :-)

      • http://www.douglasfiliak.com Douglas

        I believe the expression is: “When the cat is away, the mice will play.”

        • http://bocamotion.tv boca

          True, sorry, ESL here… :-D

    • http://www.knife-party.net Simon Robson

      What are you talking about? He MADE us post it =)

  • aimandshoot

    you can find here the guys behind the original concept :
    http://exporn.blogspot.com/

    great editing though…

  • ocelot
  • Marc B.

    Wheee!

  • sidewalksurfing

    fucking rolling on the floor over here. the corn and harmonica are priceless…

  • brianwalsh.nyc

    go banana!

  • oddfew

    bahahah this is brilliant!

  • http://www.lazymovie.com zeniamai

    Hahahahahahahaha! That was pure dirty genius! *rolf*

  • http://wearenormal.ca Ryan_Uhrich

    hahahahaha lol, change from the payphone is my fav.. and the corn munching of coarse.

  • HogJam
  • JustinMetz

    Well executed, but like some others have said, not an original idea. SFW Porn images like these have been floating around on places like somethingawful and 4chan for a while now.

    My personal favorite:
    SFW Pirate Grog

  • http://www.ramin.nl Ramin

    Sure their not the first ones to do it, But they still deliverd a good punch! 5 stars!

  • rainer

    every now and then a simple concept and a semi-simple execution results in something truly brilliant!! well done, kids… i can only say “i wish i had thought of that”…